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Why social listening is essential for localising your content
Social listening is a key way to inform your content strategy online. This is especially true when localising your messaging.
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Localising digital content into Japanese: The transcreation process
Before launching in Japan, it is important to understand the local language, culture and market. This article explains how to localise content.
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What is transcreation? And why it’s important for content localisation
Transcreation and localisation go hand-in-hand, but what do they mean and how do they differ? This article answers those questions with real-life examples.
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The 7 Steps Necessary For A Successful Japanese SEO Strategy
A solid SEO strategy that drives website traffic is key when expanding to Japan. These are the 7 steps needed to ensure that your Japanese content is successful.
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The first step to Japanese SEO: website analysis
A Japanese website with good SEO is essential when expanding to Japan. Find out the differences between Japanese and English SEO and what you should prepare.
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The key to Japanese SEO: The keyword selection process
The keyword selection process is one of the most important parts of any Japanese SEO strategy. Though there are no shortcuts, there are ways to do it efficiently.
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Japanese SEO: How to segment your audience with user personas
For businesses launching in Japan, creating a localised website is the first step. Learn how to create user personas to ensure you are reaching the right audience.
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How to revise content for Japanese SEO
When creating Japanese SEO content, publication is not the last step. This article explains the post-publication revision process for Japanese SEO content.
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Japanese SEO: Analysing competitor intent
When creating SEO content in Japanese, planning should come first. A crucial part of the planning stage is researching competitors and their intent.
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A Digital Marketing Campaign Case Study with Hyper Japan
We explain our work in digital marketing for one of our clients which includes social media, display ads and content creation.
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A SEO & Content Marketing Case Study with SB Telecom Europe
We explain some of the SEO and content marketing work that we are doing with one of our clients. This is the case study you need.
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Webinar – How to promote your brand in Japan
Content marketing agency TAMLO shows you how to promote your product or service in Japan. You'll learn how to create an online marketing strategy that effectively targets the Japanese market.