Research
To map out
your industry,
market or audience.
Research in both Japanese and English
Whether you want to research the Japanese or English-speaking market,
we’ll find the best method to get down to
the nitty-gritty and truly understand the landscape.
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Social Listening
Access information across blogs, forums, news, reviews and all social media sites. Together we help you identify actionable insights for your business to inform content, strategy, branding and more. Analysis can be carried out in English or Japanese.
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Customer Surveys & Interviews
We facilitate quantative or qualitative surveys, helping you to better understand your audience, market and customers.
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Competitive Analysis
We can assess the strengths and weaknesses of your current and/or potential competitors. This analysis provides both an offensive and defensive approach, identifying opportunities and threats to your business.
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Customer Journey
Through a collaborative workshop, we can design and map your customer journey. From there, we can also build a customer journey experience diary and identify areas for improvement.
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Digital Audit
If you’re wondering how your website is doing but don’t know where to start, we can run a digital audit for you so that you know exactly where you stand. We’ll look at data and analytics to help you get a better understanding of your online presence.
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Convatec Japan: Digital Ad Campaign Planning and Management
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Why social listening is essential for localising your content
Social listening is a key way to inform your content strategy online. This is especially true when localising your messaging.
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Japanese SEO: Analysing competitor intent
When creating SEO content in Japanese, planning should come first. A crucial part of the planning stage is researching competitors and their intent.