2020年9月

Social Media
social media

Using social media to research the Japanese market

Introduction to social media research Ten years ago growing an online reputation was important for a brand to succeed but now it is essential. And it goes without saying that the cornerstone to any successful digital reputation starts and ends with a social media presence or following. But as a keen marketeer, PR guru, or […]

Social Media
twitter

Why Twitter is a great platform for market research in Japan

Gathering Information from social media Social media has become an essential tool for content marketing. According to a report by the Ministry of Internal Affairs and Communications in Japan, the percentage of companies and individuals using social media is on the rise. This presents any marketeer with a research opportunity that is representative.   Social […]